To mark the occasion the retailer says it will stage a string of family activities throughout the day including face painting, prize giveaways, interactive workshops and a late-night market.
"For us, it's about offering better support to New Zealand families who are busy balancing work, family and leisure commitments; and more convenience for shift workers and people working non-traditional business hours," Jason Picard, Kmart New Zealand country manager, said.
Kmart新西兰总经理 Jason Picard说到：“对我们来说，这是为新西兰家庭提供更好的支持，他们忙于平衡工作、家庭和休息生活，我们要为那些轮班或非传统工作时间的人们提供更多的便利。”
Sylvia Park centre manager Helen Ronald said it was pleased to work with retailers like Kmart that were "pushing the boundaries”.Ronald said the decision for Kmart to open a 24/7 store in Sylvia Park mall reinforced its position as "New Zealand's favourite shopping destination”.
Kmart sales declined 3.8 per cent in its first-half year of trading but the retailer's Australian parent company Wesfarmers says it is well positioned for the future. Kmart has become a pivotal earner for Wesfarmers.